Client Executive · Deal Navigator · Behavioural Scientist Client Executive · Deal Navigator · Verhaltenswissenschaftlerin

Jackie
du Plooy

Closing enterprise deals
with the science of
how decisions are made. Enterprise-Deals abschliessen
mit der Wissenschaft
menschlicher Entscheidungen.

CGMA FMA MSc Behavioural Economics BCom I&O Psych

$300M+

Infra Outsourcing TCVInfra Outsourcing TCV

$33M

ARRARR

25+

Yrs ExperienceJahre Erfahrung

My JourneyMein Werdegang Get in touchKontakt

The approach that actually works Der Ansatz, der wirklich funktioniert

"The brain is the missing layer in every strategy." "Das Gehirn ist die fehlende Schicht in jeder Strategie."

The Deal NavigatorDer Deal Navigator

Not just a client executive. A Deal Navigator — someone who reads the cognitive and commercial landscape of a deal, maps the human variables others miss, and finds the path to yes when others cannot. $300M+ in closed enterprise value across IT Outsourcing, infrastructure, insurance, energy, and AI transformation.Nicht nur ein Client Executive. Ein Deal Navigator — jemand, der die kognitive und kommerzielle Landschaft eines Deals liest, die menschlichen Variablen kartiert, die andere übersehen, und den Weg zum Ja findet, wenn andere scheitern.

Decode the human layer firstZuerst die menschliche Ebene entschlüsseln

Before any AI strategy is designed, the human layer needs to be mapped. Cognitive biases, loss aversion, and resistance to novelty shape every procurement decision and change programme. Design around them or fail against them.Bevor eine KI-Strategie entwickelt wird, muss die menschliche Ebene kartiert werden. Kognitive Verzerrungen prägen jede Beschaffungsentscheidung.

Close deals others cannotAbschlüsse erzielen, die anderen verwehrt bleiben

$300M+ TCV across BFSI, Energy, and Insurance. The consistent edge was knowing what was really blocking the yes and building a deal structure that resolved it. Behavioural economics applied where it matters most: the boardroom.$300M+ TCV in BFSI, Energie und Versicherung. Der entscheidende Vorteil war zu wissen, was das Ja blockiert.

Build AI strategies that stickKI-Strategien entwickeln, die halten

Seven in ten AI transformations fail at adoption, not implementation. More change management does not fix this. Designing the strategy around how the brain actually responds to uncertainty, novelty, and loss of control does.Sieben von zehn KI-Transformationen scheitern bei der Übernahme, nicht der Implementierung.

Bridge science and the boardroomWissenschaft und Vorstand verbinden

MSc Behavioural Economics. MIT Neuroscience for Business in progress. Twenty-five years operating at C-suite level across six countries. Formal research and live commercial practice combined.MSc Verhaltensökonomie. MIT Neuroscience for Business in Bearbeitung. 25 Jahre auf C-Suite-Ebene.

Career defining momentsPrägende Karrieremomente

Proof Points
That Matter.Belege,
die zählen.

Wipro · Major Financial Services Group

$136M

Largest single engagement securedGrößtes gesichertes Einzelmandat

The defining deal of the Wipro decade. A $136M IT Outsourcing and infrastructure engagement with Major Financial Services Group — one of Africa's largest financial services groups. End-to-end IT managed services, infrastructure transformation, and application delivery across the enterprise.Das prägende Mandat der Wipro-Dekade. $136M mit Major Financial Services Group — einer der größten Finanzdienstleistungsgruppen Afrikas.

Cape Town · 2015 to 2019BFSIWipro

HCLTech · Guidewire

$15M

Insurance platform deal won from scratchVersicherungsplattform-Deal aus dem Stand

Joined HCLTech SA in 2019 and secured a $15M Guidewire insurance platform implementation from a standing start. IT Outsourcing deal encompassing infrastructure, application managed services, and platform delivery — closed on sector depth and commercial precision.2019 zu HCLTech SA gestoßen und einen $15M Guidewire-Auftrag aus dem Stand gesichert.

South Africa · 2019InsuranceHCLTech

Monstarlab · Europe

$20M

M&A strategy developed and executedM&A-Strategie entwickelt und umgesetzt

As VP Operations and Commercial at Monstarlab, developed and executed $20M in M&A strategy that repositioned the firm's European footprint — alongside securing a $5M strategic deal through applied behavioural economics.Als VP Operations and Commercial bei Monstarlab eine $20M M&A-Strategie entwickelt und umgesetzt.

Prague · 2020 to 2024M&AMonstarlab

HCLTech · Energy

$33M ARR

Strategic energy account · CurrentStrategisches Energiekonto · Aktuell

Managing the $33M ARR strategic energy engagement for HCLTech in Stavanger — AI and digital transformation at CxO level in one of the world's most strategically significant energy companies.Das $33M ARR energy account-Mandat für HCLTech in Stavanger — KI- und digitale Transformation auf CxO-Ebene.

Stavanger · Nov 2024 to PresentEnergyHCLTech

Where I have lived and workedWo ich gelebt und gearbeitet habe

6 Countries.
3 Continents.6 Länder.
3 Kontinente.

🇿🇦

Home · Siemens 2000–2009 · Wipro 2015–2019Heimat · Siemens 2000–2009 · Wipro 2015–2019

South Africa

Cape Town

Where it all began. BCom in Industrial and Organisational Psychology at UNISA, completed 2021. The $136M Major Financial Services Group engagement and the 120-person BFSI team at Wipro both have their roots here.Wo alles begann. BCom I&O Psychologie an der UNISA, abgeschlossen 2021. Das $136M Major Financial Services Group-Mandat und das 120-köpfige BFSI-Team bei Wipro.

Siemens Business ServicesWiproUNISA 2021

🇬🇧

Siemens Business Services · 2000 to 2009

United Kingdom

London

Part of the Siemens Business Services chapter, working in London alongside the South Africa base. The UK raised the commercial standard — faster, more competitive, less forgiving.Teil des Siemens Business Services-Kapitels, in London neben der südafrikanischen Basis. Das UK erhöhte den kommerziellen Maßstab.

Siemens Business Services2000 to 2009

🇸🇬

Concentrix · 2020

Singapore

Asia Pacific chapter at Concentrix. Applied gamification, nudge theory, and choice architecture to digital product development for Telco and Airline clients. Behaviour is not universal.Asien-Pazifik-Kapitel bei Concentrix. Gamification, Nudge-Theorie und Choice Architecture für Telko- und Airline-Kunden angewendet.

ConcentrixAPAC2020

🇨🇿

Monstarlab · 2024

Czechia

Prague

VP Operations and Commercial at Monstarlab, leading European deal strategy. $5M strategic contract. $20M M&A strategy developed and executed. Prague sharpened the ability to build commercial momentum where trust is the currency.VP Operations and Commercial bei Monstarlab. $5M-Vertrag. $20M M&A-Strategie entwickelt und umgesetzt.

MonstarlabVP Operations & Commercial2024

🇦🇪

Monstarlab · VP Engagement · 2021 to 2023

United Arab Emirates

Dubai

VP Engagement at Monstarlab managing insurance platform engagements across the Gulf. Guidewire, Sapiens, and Oracle Health Insurance at enterprise scale. Dubai: scale is assumed, relationships are non-negotiable.VP Engagement bei Monstarlab für Versicherungsplattform-Engagements im Golf. Guidewire, Sapiens und Oracle Health Insurance im Enterprise-Maßstab.

MonstarlabVP EngagementGuidewire2021 to 2023

🇳🇴

HCLTech · November 2024 to Present

Norway

Stavanger

Regional Commercial Director at HCLTech, managing a $33M ARR strategic energy account — the strategic energy engagement — in Stavanger. Working at CxO level on AI and digital transformation.Regional Commercial Director bei HCLTech, Verwaltung des $33M ARR strategischen Energiekontos — in Stavanger.

HCLTech$33M ARREnergy SectorNov 2024 to Present

CommunicationKommunikation

Languages &
Cultural FluencySprachen &
Kulturelle Kompetenz

English

Native

Primary language across all commercial roles, negotiations, and written work. Board level across six countries and three continents over 25 years.Primärsprache in allen kommerziellen Rollen, Verhandlungen und schriftlichen Arbeiten. Vorstandsebene in sechs Ländern.

Afrikaans

Native

Home language. Germanic roots create a natural bridge to Dutch comprehension — a practical advantage in Netherlands and Benelux markets.Muttersprache. Germanische Wurzeln schaffen eine natürliche Brücke zum Niederländischen.

German

In Progress · A2

Currently learning at the Goethe Institut. Target B2 proficiency. A deliberate investment in Germany's BFSI and enterprise AI market.Derzeit am Goethe-Institut lernend. Ziel: B2. Eine bewusste Investition in Deutschlands BFSI- und KI-Markt.

Cultural fluency

6 Countries · 3 Continents

Navigated high-stakes commercial engagements across Arabic, Czech, Norwegian, Malay, and Singlish business cultures. In complex enterprise deals, it is often the deciding factor.Hochkarätige kommerzielle Engagements in arabischen, tschechischen, norwegischen, malaiischen und Singlish-Geschäftskulturen.

Sector expertiseBranchenexpertise

Industries &
Domain DepthBranchen &
Fachtiefe

Technology is the constant thread across every engagement. 25 years. Six countries. The depth is in the industries it has served.Technologie ist der rote Faden durch jedes Engagement. 25 Jahre. Sechs Länder.

FoundationFundament

Technology & IT ServicesTechnologie & IT-Dienstleistungen

The through-line across every role, every country, every deal. 25 years operating inside the world's leading IT services firms — HCLTech, Wipro, Monstarlab, Concentrix, T-Systems, Siemens Business Services — delivering IT Outsourcing, infrastructure managed services, AI transformation, and enterprise technology strategy at C-suite level across three continents.Der rote Faden durch jede Rolle, jedes Land, jeden Deal. 25 Jahre in den weltweit führenden IT-Dienstleistungsunternehmen.

HCLTechWiproMonstarlabConcentrixT-SystemsSiemens Business ServicesIT OutsourcingInfrastructureAI Transformation

$300M+

Infra Outsourcing TCVInfra Outsourcing TCV

$33M

ARR CurrentARR Aktuell

Banking & Financial ServicesBanken & Finanzdienstleistungen

Deep ExpertiseTiefe Expertise

Extensive client executive experience across retail banking, investment banking, and financial services transformation. Applied behavioural economics to complex B2B deal cycles.Umfangreiche Erfahrung in Retail Banking, Investment Banking und Finanzdienstleistungstransformation.

Retail BankingFinTechRisk & Compliance

InsuranceVersicherungen

Deep ExpertiseTiefe Expertise

Led insurance platform transformations across the Gulf, Europe, and beyond. Specialist knowledge of Guidewire, Sapiens, and Oracle Health Insurance.Versicherungsplattform-Transformationen im Golf, Europa und darüber hinaus. Spezialkenntnisse in Guidewire, Sapiens und Oracle Health Insurance.

GuidewireSapiensOracle Health Insurance

Energy & UtilitiesEnergie & Versorgung

Current FocusAktueller Fokus

Currently managing the $33M ARR energy account account at HCLTech in Stavanger. Driving AI-led transformation strategy for a sector undergoing fundamental restructuring around sustainability and decarbonisation.Derzeit Verwaltung des $33M ARR energy account-Kontos bei HCLTech in Stavanger.

$33M ARREnergy SectorAI in EnergyNordics

TelecommunicationsTelekommunikation

Sector ExperienceBranchenerfahrung

Applied gamification, nudge theory, and behavioural science to Telco product development at Concentrix in Singapore across APAC markets.Gamification, Nudge-Theorie und Verhaltenswissenschaft für Telko-Produktentwicklung bei Concentrix in Singapur.

Telco APACGamificationCX Strategy

HR & People TechnologyHR & People Technology

Sector ExperienceBranchenerfahrung

BCom in Industrial and Organisational Psychology and CBT Certification. Built and led a 120-person BFSI team at Wipro applying I&O Psychology principles at scale.BCom in I&O-Psychologie und CBT-Zertifizierung. 120-köpfiges BFSI-Team bei Wipro aufgebaut.

I&O PsychologyChange ManagementProsci

Neuroscience & Decision ScienceNeurowissenschaft & Entscheidungswissenschaft

Emerging FocusAufkommender Fokus

Applying 25 years of enterprise commercial experience at the intersection of cognitive neuroscience, AI decision-making, and enterprise strategy. Completing MIT Neuroscience for Business.25 Jahre Unternehmenserfahrung an der Schnittstelle von kognitiver Neurowissenschaft, KI-Entscheidungsfindung und Unternehmensstrategie.

NeuroeconomicsDecision ScienceMIT Neuroscience for Business

Career chaptersKarrierekapitel

The Journey
So FarDer bisherige
Werdegang

"Every country. Every deal. Every stakeholder. The pattern was the same: the strategy was rarely the problem. The human layer always was.Jedes Land. Jeder Deal. Jeder Stakeholder. Das Muster war dasselbe: Die Strategie war selten das Problem. Die menschliche Ebene war es immer."

2000

🇿🇦🇬🇧 South Africa & United Kingdom · 2000 to 2009Südafrika & Vereinigtes Königreich · 2000 bis 2009

Siemens Business Services — Commercial ManagerCommercial Manager

Nine years across South Africa and the UK at Siemens Business Services. Commercial management of large-scale IT Outsourcing and infrastructure services contracts. Engaging at senior stakeholder level in one of the world's most process-driven organisations — where structured deal management and client governance are not just disciplines but survival skills.Neun Jahre in Südafrika und dem UK bei Siemens Business Services formten das kommerzielle Fundament.

2000 to 2009Siemens Business ServicesSA & UK

2009

🇿🇦🇬🇧 South Africa & United Kingdom · 2009 to 2015Südafrika & Vereinigtes Königreich · 2009 bis 2015

T-Systems — Commercial ManagerCommercial Manager

Following Siemens Business Services, continued at T-Systems across South Africa and the UK. Deep exposure to large-scale IT Outsourcing, infrastructure managed services, and technology transformation engagements — working with major corporate and public sector clients on complex, multi-year IT services contracts.Nach Siemens Business Services Fortsetzung der kommerziellen Arbeit bei T-Systems in Südafrika und dem UK.

2009 to 2015T-SystemsSA & UKManaged Services

2015

🇿🇦 Cape Town, South Africa · 2015 to 2019Kapstadt, Südafrika · 2015 bis 2019

Wipro — BFSI Practice Lead & Client ExecutiveBFSI Practice Lead & Client Executive

Based in Cape Town, built and led a 120-person BFSI delivery team. The defining commercial win: a $136M engagement with Major Financial Services Group. Every failed transformation confirmed the same pattern: organisations designing for systems while ignoring the humans who had to use them.In Kapstadt ein 120-köpfiges BFSI-Team aufgebaut und geleitet. Der entscheidende kommerzielle Erfolg: ein $136M-Engagement mit Major Financial Services Group.

2015 to 2019Wipro$136M Major Financial Services Group120-person BFSI team

2019

🇿🇦 South Africa · 2019Südafrika · 2019

HCLTech — Client Executive, InsuranceClient Executive, Versicherung

Joined HCLTech SA and secured a $15M Guidewire implementation from a standing start. New enterprise relationships, new market — closed on the strength of insurance platform depth and commercial precision.Zu HCLTech SA gewechselt und einen $15M Guidewire-Auftrag aus dem Stand gesichert.

2019HCLTech$15M GuidewireInsurance

2020

🇸🇬 Singapore · 2020Singapur · 2020

Concentrix — Client Executive, Digital & InnovationClient Executive, Digital & Innovation

Singapore sharpened a different kind of commercial thinking. Working across Telco and Airline clients in the APAC market, applied gamification, nudge theory, and choice architecture to digital product development. Behaviour is not universal — context shapes cognition.Singapur schärfte ein anderes kommerzielles Denken. Gamification, Nudge-Theorie und Choice Architecture für digitale Produktentwicklung.

2020ConcentrixTelco & AirlinesSingapore · APAC

2020

🇨🇿 Prague, Czechia · 2020 to 2024Prag, Tschechien · 2020 bis 2024

Monstarlab — VP Operations & Commercial, EuropeVP Operations & Commercial, Europa

Led commercial strategy and enterprise deal-making across Europe. Secured a $5M contract by understanding the cognitive patterns behind complex B2B procurement decisions. Spearheaded $20M M&A strategies that repositioned the firm's European footprint.Kommerzielle Strategie und Enterprise-Deal-Making in Europa. $5M-Vertrag gesichert. $20M M&A-Strategie entwickelt und umgesetzt.

2020 to 2024Monstarlab$5M Strategic Deal$20M M&A

2021

🇦🇪 Dubai, UAE · 2021 to 2023Dubai, VAE · 2021 bis 2023

Monstarlab — VP Engagement, InsuranceVP Engagement, Versicherung

VP Engagement managing insurance platform engagements across the Gulf, concurrent with the European VP Operations role. Guidewire, Sapiens, and Oracle Health Insurance at enterprise scale. Dubai operates on different commercial logic: scale is expected, relationships are non-negotiable.VP Engagement für Versicherungsplattform-Engagements im Golf, parallel zur europäischen VP Operations-Rolle.

2021 to 2023Guidewire · Sapiens · Oracle HIGulf BFSI

2024

🇳🇴 Stavanger, Norway · November 2024 to PresentStavanger, Norwegen · November 2024 bis heute

HCLTech — Regional Commercial DirectorRegional Commercial Director

Managing a $33M ARR strategic energy account — the strategic energy engagement — for HCLTech in Stavanger. Working at CxO level to drive AI and digital transformation in one of the world's most sustainability-focused energy markets. The organisations that will win with AI are not the ones with the best models, but the ones that understand how their people will actually respond to them.Verwaltung des $33M ARR strategischen Energiekontos — das strategische Energiemandat für HCLTech in Stavanger.

Nov 2024 to PresentHCLTech$33M ARREnergy · Norway

Professional profileBerufliches Profil

The CV,
CondensedDer Lebenslauf,
kompakt

"$136M Major Financial Services Group. $15M Guidewire. $33M ARR energy account. The edge was never the product. It was understanding how the person across the table actually decides.$136M Major Financial Services Group. $15M Guidewire. $33M ARR energy account. Der Vorteil war nie das Produkt. Es war das Verständnis, wie der Gegenüber tatsächlich entscheidet."

Current RoleAktuelle Rolle

Regional Commercial Director — HCLTech, StavangerRegional Commercial Director — HCLTech, Stavanger

Managing the $33M ARR energy account energy account for HCLTech. Driving AI transformation at CxO level. Applying behavioural economics to close complex, multi-stakeholder enterprise deals. November 2024 to present.Verwaltung des $33M ARR energy account-Energiekontos für HCLTech. KI-Transformation auf CxO-Ebene. November 2024 bis heute.

CredentialsQualifikationen

CGMA · FMA · MSc · BCom

MSc Behavioural Economics and Game Theory. BCom I&O Psychology, UNISA, 2021. PG Diploma Innovation and Design Thinking. CGMA Fellowship. FMA. CBT Certified. Prosci Change Management.MSc Verhaltensökonomie und Spieltheorie. BCom I&O Psychologie, UNISA, 2021. PG Diplom Innovation und Design Thinking. CGMA-Stipendium. FMA. CBT-Zertifiziert. Prosci Change Management.

Career SpanKarrierezeitraum

2000 to Present2000 bis heute

HCLTech (Stavanger) · Monstarlab (Prague and Dubai) · Concentrix (Singapore) · HCLTech SA · Wipro (Cape Town) · T-Systems (SA & UK) · Siemens Business Services (SA & UK). IT Outsourcing and infrastructure managed services across Siemens, T-Systems, Wipro, and HCLTech. Insurance platforms: Guidewire, Sapiens, Oracle Health Insurance.HCLTech (Stavanger) · Monstarlab (Prag und Dubai) · Concentrix (Singapur) · Wipro (Kapstadt) · T-Systems · Siemens Business Services.

Research DirectionForschungsrichtung

Behavioural Science × AI × EnterpriseVerhaltenswissenschaft × KI × Unternehmen

Applying 25 years of commercial experience at the intersection of cognitive neuroscience, AI decision-making, and enterprise strategy. Completing MIT Neuroscience for Business. The driving question: why does human cognition remain the missing layer in every AI strategy?25 Jahre Erfahrung an der Schnittstelle von kognitiver Neurowissenschaft, KI-Entscheidungsfindung und Unternehmensstrategie. MIT Neuroscience for Business in Bearbeitung.

Core ExpertiseKernkompetenz

What I BringWas ich mitbringe

Strategic enterprise deal-making ($5M to $136M)Strategisches Enterprise-Deal-Making ($5M bis $136M)
AI and digital transformation advisoryKI- und digitale Transformationsberatung
Behavioural economics in commercial strategyVerhaltensökonomie in der Handelsstrategie
CxO and C-suite stakeholder engagementCxO- und C-Suite-Stakeholder-Engagement
Insurance platforms: Guidewire, Sapiens, Oracle HIVersicherungsplattformen: Guidewire, Sapiens, Oracle HI
Cross-cultural leadership · 6 countries · 3 continentsInterkulturelle Führung · 6 Länder · 3 Kontinente

Research FocusForschungsschwerpunkt

Neuroeconomics & Enterprise AINeuroökonomie & Enterprise KI

Cognitive biases in AI adoption and deal-making. Decision neuroscience in digital transformation. Neurological drivers of organisational change resistance. 25 years of evidence that the human layer determines commercial outcomes.Kognitive Verzerrungen bei der KI-Übernahme. Entscheidungsneurowissenschaft in der digitalen Transformation. 25 Jahre Belege, dass die menschliche Ebene kommerzielle Ergebnisse bestimmt.

Thought leadershipThought Leadership

Writing That
Moves the NeedleTexte, die
etwas bewegen

"Seven in ten AI transformations fail at adoption, not implementation. The missing variable is not the data. It is the brain.Sieben von zehn KI-Transformationen scheitern bei der Übernahme, nicht der Implementierung. Die fehlende Variable sind nicht die Daten. Es ist das Gehirn."

At the intersection of cognitive neuroscience, AI transformation, and commercial strategy — for executives who want to understand what actually drives human decisions at scale.An der Schnittstelle von kognitiver Neurowissenschaft, KI-Transformation und Handelsstrategie.

Neuroscience & AINeurowissenschaft & KI7 min read

Why the Smartest Companies Are Finally Taking Behavioural Science SeriouslyWarum die klügsten Unternehmen Verhaltenswissenschaft endlich ernst nehmen

The best commercial strategies are not built on better products or lower prices. They are built on a precise understanding of how the people on the other side of the table actually make decisions. Behavioural science is no longer a nice-to-have — it is a competitive edge.70% der digitalen Transformationsprojekte scheitern. Das ist kein Technologieproblem. Es ist ein Neurowissenschaftsproblem.

Behavioural EconomicsVerhaltensökonomie6 min read

Why Every Enterprise AI Strategy Has a Missing Layer — And It Is Not the DataWarum jeder Enterprise-KI-Strategie eine fehlende Ebene fehlt — und es sind nicht die Daten

Enterprises are spending record amounts on AI infrastructure. The missing layer is not better models or cleaner data. It is the cognitive architecture of the humans who have to use, trust, and act on AI outputs.Unternehmen geben Rekordsummen für KI-Infrastruktur aus. Die fehlende Schicht ist nicht bessere Modelle oder sauberere Daten.

Decision ScienceEntscheidungswissenschaft

The Chief Behavioural Officer — The C-Suite Role Nobody Is Talking About YetDer Chief Behavioural Officer — Die C-Suite-Rolle, über die noch niemand spricht

Every major enterprise deploying AI will need someone who understands the cognitive and neurological drivers of how humans respond to AI systems.Jedes große Unternehmen, das KI einsetzt, wird jemanden brauchen, der die kognitiven Treiber versteht.

Decision ScienceEntscheidungswissenschaft

Decision Architecture in the Boardroom — What Neuroscience Says About How Leaders Actually DecideEntscheidungsarchitektur im Vorstandssaal — Was die Neurowissenschaft über Führungsentscheidungen sagt

We teach leaders strategy frameworks and financial models. We almost never teach them how their own brain shapes every decision they make.Wir lehren Führungskräfte Strategierahmen und Finanzmodelle. Wir lehren sie fast nie, wie ihr eigenes Gehirn jede Entscheidung beeinflusst.

Behavioural EconomicsVerhaltensökonomie

What Insurance Can Teach Every Industry About Behavioural EconomicsWas die Versicherungsbranche jeder Industrie über Verhaltensökonomie lehren kann

Insurance products are built on neurological contradictions. The organisations redesigning around how customers actually process risk are gaining measurable commercial advantage.Versicherungsprodukte sind auf neurologischen Widersprüchen aufgebaut.

Change ManagementChange Management

6 Countries. 15 Years. One Consistent Pattern in How Organisations Fail at Change6 Länder. 15 Jahre. Ein konsistentes Muster, wie Organisationen beim Wandel scheitern

From Johannesburg to Singapore to Oslo, the failure pattern in change management is identical everywhere. It is never the strategy. It is always the human layer.Von Johannesburg bis Singapur bis Oslo ist das Scheiternsmuster im Change Management überall identisch.

Stay in the conversationIm Gespräch bleiben

New thinking, every two weeks.Neue Erkenntnisse, alle zwei Wochen.

Practical insights at the intersection of cognitive science, AI strategy, and commercial leadership — for executives who want to lead with evidence, not assumption.Praxisnahe Erkenntnisse an der Schnittstelle von Kognitionswissenschaft, KI-Strategie und Unternehmensführung.

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Jackie du Plooy

Client Executive · Behavioural Scientist
Stavanger, NorwayClient Executive · Verhaltenswissenschaftlerin
Stavanger, Norwegen

JdP

Jackie du Plooy

CGMA · FMA · MSc Behavioural Economics | Client Executive · Strategic Deal Maker · Neuroscience and AICGMA · FMA · MSc Verhaltensökonomie | Client Executive · Strategischer Dealmaker · Neurowissenschaft und KI

500+

ConnectionsVerbindungen

CountriesLänder

25+

Yrs ExpJahre Erfahrung

Writing on the neuroscience of enterprise deal-making and how cognitive bias shapes B2B procurement decisionsSchreiben über die Neurowissenschaft des Enterprise-Deal-Makings
Publishing on AI transformation strategy and why most programmes fail at the human layerVeröffentlichungen zur KI-Transformationsstrategie
Building the case for the Chief Behavioural Officer — the most important C-suite role organisations have not created yetAufbau des Plädoyers für den Chief Behavioural Officer
Sharing 25 years of client executive experience from BFSI, energy, and insurance across three continents25 Jahre Client-Executive-Erfahrung in BFSI, Energie und Versicherung

Connect on LinkedInAuf LinkedIn verbinden

LatestAktuelles

APR
2026
Published:Veröffentlicht: The neuroscience of why digital transformation projects fail, and what to do about it.Die Neurowissenschaft, warum digitale Transformationsprojekte scheitern.
MAR
2026
New article:Neuer Artikel: 25 years applying behavioural economics at enterprise scale — what I have actually learned.25 Jahre Anwendung von Verhaltensökonomie im Unternehmensmaßstab.
JAN
2026
MIT edX: Completing Neuroscience for Business — adding formal credential to 25 years of applied practice.Neuroscience for Business abschließen — formale Qualifikation zu 25 Jahren Praxis hinzufügen.
NOV
2024
HCLTech, Stavanger: Joined as Regional Commercial Director, managing the $33M ARR energy account energy account.Als Regional Commercial Director eingetreten, Verwaltung des $33M ARR energy account-Energiekontos.

Jackiedu Plooy

Proof PointsThat Matter.Belege,die zählen.

6 Countries.3 Continents.6 Länder.3 Kontinente.

Languages &Cultural FluencySprachen &Kulturelle Kompetenz

Industries &Domain DepthBranchen &Fachtiefe

The JourneySo FarDer bisherigeWerdegang